8min 10sec @circulareconomy clip - Reuse: Rethinking #packaging | Annette Lendal, Summit 2019

Text from youtube "The problems with plastic start long before it reaches our oceans, rivers and beaches, and so must the solutions. We must tackle these problems at the source, and find solutions that stop plastic from ever becoming waste and pollution. By switching to reuse, businesses can eliminate unnecessary single-use packaging.

The Foundation's Annette Lendal makes the case on the Summit 2019 stage that businesses around the world should be looking closely at reuse models as a way of investing in the shifting preferences of a generation, tapping into new opportunities offered by today's technologies, and fast tracking towards a circular economy."